Sasha Pallari
Sasha is a professional makeup artist, content creator, vlogger, podcaster, public speaker, writer, and founder of the global campaign #FILTERDROP. The campaign led to an ASA policy change, prohibiting the use of undisclosed filters by brands and influencers to promote beauty products.
As an authority in her field, Sasha has worked with household name brands such as Clarins, MAC, Beauty Pie, Waitrose and Triumph, and been featured in BBC News, VOGUE, Stylist, Grazia and other publications. Committed to female empowerment and self-love, she courageously shared her divorce journey online, inspiring others to prioritise their wellbeing and happiness. A seasoned public speaker, Sasha recently addressed the University of the West of England on the realities of social media and spoke at Cannes Lions Festival with META to champion real beauty, captivating audiences and instigating change.
Originating on IGTV, the series ‘#FILTERDROP in conversation with’ is set to return to YouTube due to popular demand. Each episode features Sasha asking questions to her bare-faced guests while applying their make-up. The interviews blend interesting, raw, and unfiltered conversation with genuine and honest beauty from within. Guests include Caroline Hirons, Roxie Nafousi , Billie Bhatia and Twiggy Jalloh. Plans are underway to bring this series to life through a limited series of live events that will allow fans to experience the magic of #FILTERDROP in person.